Thursday, 29 March 2012

EMP - RSPB Youth, Migration route map.

Following on from my last post on the RSPB website they have a section dedicated to a younger audience named 'The RSPB Youth'. On this part of the website I have found loads of useful information, including ways that the charity have tried to attract a younger audience. 

This information is golden, and will be massively helpful. 

Below you can see that RSPB has given a useful way of showing a few different animals migration paths. I could use this information in my book as it can be a trusted source of information. This website also has loads of different activities and games all aimed to get a young audience interested in the environment and birds. I would like to analyse the way that RSPB has written all its text. I want to analyse the use of language they have used. This would help my writing, as my book would need to be able to be read by a younger audience. This will give me an insight into the text need to accompany my illustrations! 

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Above you can see I have done a screenshot from the RSPB Youth's website. They have on this page made a simple interactive map showing migration routes of five different animals and their journeys around the world. I found this way of displaying information very effective and simple, showing bold colours and simple explanations. 

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When you click on one of the routes on the right it takes you to a more descriptive page. This page explains the animal and the route it takes in more detail. Showing an illustration of the bird and a map to visually show its route. 
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What I really appreciate bout this map is how easy it is to use and access. This is the level of complexity that I want to aim for. 
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I would like to take this idea and push it into a direction of a book. Making it more hands on and interactive. 
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I could imagine all of my previous research and experimentation blending in very well with this book. With this map idea, explaining the migration routes, I could involve all i have learnt about maps and involve some how the pop up and texture element! 
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