Sunday, 13 May 2012

EMP - Evaluation

E-mark
In this Extended Major Project I have had the chance to apply my spealist area, illustration. This has given me the opportunity to exercise my own specialist skills further and build on my illustration techniques. Whilst working on this project I have been stretched the limits of my practice by being able to manage a complex time plan that allows me to work effectively. Within this self driven project I have then had the opportunity to acquire a more confident attitude to work independantly. Having researched throughout my project it has equipped me with the knowledge to focus on answering my design question, with the most contemporary outcome.

For the duration of this project I have gone on a journey discovering my strengths, weaknesses and new found passion. I have used a blog  as the main way of documenting, I enjoyed using this way of documenting my work as it offered a sense of freedom. I could easily upload research and clarify my design process digitally. 

I have expressed how my work will affect social and ethical issues in today’s society. I have found that my work does not offend or imply a political action, it simply encourages a environmental wealth.
My book was designed to help motivate social activity in young adults. My book communicates a positive message of a two activities that of ‘Walking and Bird watching’. By trying to change an attitude of a younger audience towards a new subject has been challenging but linking my work to the charity RSBP gives my project ethical and cultural -status.

EMP- Creation of the display book

I have made a display book to support my final EMP project. The purpose of this display book is to openly and clearly explain my project. It could be seen as a neater sketchbook, stating research, process and design in one designed document. I have made a designed book which I will be binding my self. I have kept this book to the same style as my EMP 'walk with me book'. I have applied the same colour palette and 'You Are Here' red dot and dashed line throughout as a guide to my system, technique and practice.

Here you can find my final designed document:

display_book_front_cover.pdf Download this file
Design_Book_natalie.pdf Download this file

Monday, 7 May 2012

EMP - Inital design for book

I have had a go at designing the first draft of my final book. I have decided on a name for my book 'Walk with Me' I think this name is perfect as I want my audience to be inspired to use my book. I would like my book to accompany my reader on a new path. This name has a kind tone and implys to the reader that they should take part in an activity.  I have made some ideas that I am really keen on carrying on through out the book. Certain things that I have done in this book that would like to refine:

-The inspiring posters

-Illustrating and providing information about walks about the coast

-I would like to carry on with experimenting with different type faces

-Adding a decrotive end paper to the end and the beginning of my book

-Documenting the experimental Hike, as an influencial / motivational story

-Adding birds to my book that relate to my maps

I really like the idea of combining a book of walks and birds together. It brings to elements together, and adds more interest to the book. I want my young audience to appprsate the environment and birds in a fashional designed book.

designed_book.pdf Download this file
After a brief talk with my tutors, it was discussed that my design was not realised yet but my concept is now soild. I should carry-on and refine my idea and visuals.

EMP - Writing my own story

I have had an attempt at writing my own story as I am keep on making illustrations that fit. I haven't found any books that I would like to design illustrations to. So writing my own story I thought was the best option! I have been trying to think up subjects I could base my book on, I have been researching how birds migrate, where and what they do. To be honest I am finding it all a bit hard and I am very aware as at the same time as writing this story I would have to illustrate it.

This is how much I have come up with so far:

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Writing a story for my book, key words to remember in my short story:

Flying, adventure, bird, travel and friendship

 

Winter is a cold time of year, between autumn and spring winter begins. You can expect the shortest days and the longest nights. The tree’s loose all of their leafs and all of the animals thicken their coats to keep warm.

 

Birds fly south to find food, a habitat and a warmer climate in the winter month. A bird can travel long distances for these warmer conditions. We could relate it to when we go on holiday abroad. Very much like birds we are willing to travel long distances to embrace a warmer and more luscious environment.

 

How thrilling it must be to take flight and navigate your wings toward a destination. Taking control of the sky and battle the elements to make your way across vast fields and oceans.

 

Being able to literally take a birds eye view of the world below. Gliding your way across impressive distances, with only the sun and familiar sites to guide you.

One of the animal kingdoms greatest travellers are birds. They are able to explore by air, giving them a faster route across the face of the earth.

 

Now this is a story of a small bird and its adventure across the world. Follow this little bird as it looses its way but by doing so gains so much more than travelling south. Fly with us across the world and experience the little birds adventure meeting new friends and new magical places.

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EMP - Birds Illustrations

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I have been experimenting with drawing a few humorous birds with fine liner then inputting them into Illustrator to edit. I really love the results they are colourful and attractive. I would imagine a children’s storybook would fit well with these images. I have also tried out some hand rendered type. I have used the same colourful palette. I would like to follow the hand rendered type up in my project, experimenting with what more I could do with it!


I want to create a short story book with these illustrations and maybe have a go at writing my own story!

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EMP - Test Mock Up books

Mock up 1- I made this mock up so I could get more a physical feel. I wanted to print to see if liked the layout and look for mistakes! I also wanted to show my tutor to get opinion on the book. I found quite a few mistakes with this mock which I did change. [[posterous-content:pid___0]]

Mock up 1- was my final mock up, I did not put a front cover and the pop-out map in this mock-up as I knew that they were both successful. I have printed out this mock up to make extra sure there were no mistakes. I have only taken a few photos of this mock-up as its practically the same as the 1st mock-up photos except from some typo's.

Apparently I cannot upload more than 1GB on one post, so I won't upload all the photo's. Refer to my Design Process 2 folder to look at the real physical mock-ups!!

EMP - Purposeful Market place at RSPB

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The perfect place for my book to be sold would be for the RSPB, a charity that speaks out for birds and wildlife, tackling the problems that threaten our environment.

My book would be could be sold on their website, along side other influential books that encourage environmental and bird wealth. My books aim is to encourage a younger audience to get interested in walking and bird watching. I have done this by creating a book that covers both aspects but has a designed edge to the book that makes it look more approachable. I think that my book would fit perfectly in this market and would thrive.


I have mocked up a book page to the already existing RSPB website. This web page shows my book being displayed with supporting information with options to purchase and even donate an extra pound! They do not at this time have a section to buy books; I think they are missing out because of this. I think as a charity they could really benefit from books being sold, as an extra form of revenue.